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Every

Every — Organization. attribute: 15 people, 4 products, 6 business units · products: Cora, Spiral, Sparkle, Monologue, Proof (one-person teams) · sector: AI-native media (every.to)

Every runs 15 people across 4 products and 6 business units, and Dan Shipper has published the internal mechanics of that arrangement in a sequence of essays since November 2025. The recurring claim is structural: five products (Cora, Spiral, Sparkle, Monologue, Proof) are each built and maintained by a single person, on a codebase where, per Shipper and Kieran Klaassen in December 2025, 100% of the code is written by agents.

The method has a name and a canon. «Compound Engineering» holds that each unit of engineering work should make the next one easier, inverting the usual accumulation of complexity. Klaassen's February 2026 guide fixes the loop at seven steps (Ideate, Brainstorm, Plan, Work, Review, Polish, Compound) and ships it as an open-source «plugin Compound Engineering» for «Claude Code» with 40+ agents and 30+ slash commands. His earlier «planning system open-source» made the same argument narrower: plans, not code, are what teaches the system.

Every also supplies the vocabulary other people borrow. «The Eight Levels of AI Adoption» (Mike Taylor, Laura Entis, June 2026) grades delegation from chatbot to orchestrator and refuses the ladder metaphor: a higher level is not necessarily better. Shipper's «After Automation» sets frame against framer and reports that 95% of the CEO's email is handled by AI, with three named agent employees, «Claudie, Andy, Viktor (agent employees)».

What stays unresolved is whether one-person products scale past a 15-person company that writes about itself.

Type
Organization
attribute
15 people, 4 products, 6 business units
products
Cora, Spiral, Sparkle, Monologue, Proof (one-person teams)
sector
AI-native media (every.to)
relations
13
Cited in
8 fiches

Adoption measures

Neighborhood

Cora Dan Shipper Compound Engineering Kieran Klaassen plugin Compound Engi… The Eight Levels of … Claudie, Andy, Vikto… planning system open… Claude Code Koala, Spiral, Monol…

← is part of

Cora TECHNOLOGIE high confidence evolving Source ↗

← created

Dan Shipper PERSONNE high confidence stable Source ↗

← leads

Dan Shipper PERSONNE high confidence evolving Source ↗

→ uses

Compound Engineering METHODOLOGIE high confidence evolving Source ↗
Claudie, Andy, Viktor (agent employees) TECHNOLOGIE high confidence evolving Source ↗

← works at

Kieran Klaassen PERSONNE high confidence evolving Source ↗

→ publishes

plugin Compound Engineering TECHNOLOGIE high confidence stable Source ↗
The Eight Levels of AI Adoption DOCUMENT high confidence stable Source ↗
planning system open-source TECHNOLOGIE high confidence evolving Source ↗

← improves

Claude Code TECHNOLOGIE high confidence stable Source ↗

→ created

Koala, Spiral, Monologue TECHNOLOGIE high confidence evolving Source ↗

Cited in (8)